While no platform eliminates fragmentation immediately, unified systems create a foundation where harmonized data is easier ...

The global fragmentation accelerated by U.S. policies coincides, paradoxically, with the strategic objectives promoted by China over the last decade. This convergence does not result from direct coord ...

As clinical trials generate ever larger and more complex datasets, platform-based approaches offer more efficient solutions.

In this MadTech Podcast special episode, ExchangeWire editor Aimee Newell Tarín is joined by Kathryn Bean, media planning lead at Miroma Founders Network, to discuss TV fragmentation. Bean will be on ...