At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...
At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...
Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...
The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
The humble Lego brick is having a dramatic technological makeover that could transform how kids – and a fair few adults – ...
Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...
"Here's a treat for fans of model planes. This 7+ LEGO® City Passenger Airplane (60367) set is packed with realistic features and functions. The super-sleek toy aircraft has a detailed interior with a ...
Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.
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