Marketing plans are an extension of your business's vision. If your company exists to offer the best product available, your marketing plan is the vehicle that will drive you toward that goal. The ...

Your sales presentation literally makes or breaks a sale. Maybe it’s a sale where you’re trading goods or services for money. Or maybe you’re selling an idea to a partner or a higher-up. Any way you ...

As you prepare for a sales call, cementing your primary sales objective in your mind may be your main goal. Keep your head in the game by preparing additional sales strategies as well. A secondary ...