In the early days of packaging, a box was simply a vessel designed for protection and delivery. But in this day and age of digital transformation, packaging has become a smart, interactive interface ...

While the media coverage of the new SmartLabel initiative has focused on shoppers’ enthusiasm (or lack, thereof) for scanning QR codes as they shop, or whether it’s just an elaborate ruse by ‘big food ...

Product barcodes could disappear within five years and be replaced with ‘smart’ QR codes which communicate useful information to consumers, according to experts. The new technology would enable ...

QR codes are ubiquitous in fmcg. Now advances in tech are offering brands new ways to connect and communicate via packaging. But is it all it’s cracked up to be? It took a global pandemic for QR codes ...

DUBAI, United Arab Emirates, May 19, 2022 (GLOBE NEWSWIRE) -- Equally significant as packaging, product labeling has also emerged as an extremely important factor influencing the purchasing behavior ...

The reasoning behind the push for QR code labels is manifold. At a surface level, lengthy clothing tags can be uncomfortable and wasteful–requiring the apparel industry to “produce so much label tape ...

Innovative technologies are becoming increasingly fundamental to manufacturing companies, supply chains, and other company operations. Many modern industries are embracing the likes of artificial ...

Counterfeit goods have been proliferating global affliction for quite a long time now. A recent survey estimated that counterfeit goods account for around USD 467 billion of trade (approximately 2.3% ...