
What is Customer Data? | Informatica
At its core, customer data is the information created when customers interact with your brand. Customer data can help you better understand your stakeholders so you can improve how you communicate …
Customer data - Wikipedia
Customer data or consumer data refers to all personal, behavioural, and demographic data that is collected by marketing companies and departments from their customer base. [1]
What is customer analytics? - IBM
Customer analytics, or customer data analytics, is the use of customer data to track, analyze and make informed decisions about customer needs and expectations.
Customer Data Types and Collection Methods Explained
Jan 31, 2025 · Customer data is the collective term for all the points of information that arise from the interactions customers have with your business. That can be as obvious as the number of sales you …
What Is Customer Data? Types and How To Collect (2025)
Dec 17, 2024 · Customer data is any information that tells you about who your customers are and how they interact with your business. This includes basic details like their name and contact info, but also …
What is Customer Data Management? Everything You Need to Know
Mar 24, 2025 · Customer data management (CDM) is the strategic process of collecting, storing, and leveraging customer information to fuel growth and enhance customer experiences.
Customer Data for Marketing Needs: How to Collect and Use?
Jul 16, 2025 · Customer data is a type of marketing data that includes information about the company's customers. This kind of data includes information on how customers behave, who they are, and what …
4 Types of Customer Data and How to Collect Them | Nutshell
There’s more to customer data than names and email addresses. Here are 4 types of customer information you should know and how you can collect them today.
What is Customer Data? | DealHub
May 1, 2025 · Customer data is information businesses collect about their customers, including customer contact information, purchase history, and demographic information. Companies use …
Master Customer Data: A Guide For Customer Insights - EngageBay
Jun 17, 2025 · Learn the techniques for capturing customer data, types of customer data, and how to use all this data for your business growth.